Do you love art on your walls, but only have a limited budget? And are you also concerned about the environment?
I’m becoming increasingly aware of a need for a balance between all three of those things – quality, cost and environmental impact. Which is why I have made a conscious decision to use materials and processes that I feel are the best options for both my customers and the environment, while enabling me to keep my prices at an affordable level.
Recycled paper requires less energy in its production compared with making paper from raw materials, and recycling paper reduces the amount of rubbish going to landfill. All our paper waste is re-used in-house or recycled via our local council, and all Sweet Oxen greetings cards and envelopes are made from recycled paper stock.
I could have my own huge A1 Epson Printer and print everything in-house, but instead I choose to go to a specialist local giclee printer who prints onto Hahnemuehle German Etching – a heavyweight and textured, high quality paper that I’ve struggled to match with any recycled paper stock so far. However, after a bit of research I’ve found that Hahnemuehle have their own ‘green credentials’ which I found very re-assuring. They have taken numerous steps to reduce their carbon emissions, reduce waste and use energy from renewable sources, as well as sourcing their raw materials from sustainable forests. You can read more about their environmental policy here.
Giclee prints also keep for a really long time – decades in fact, which means my A3, A2 and A1 prints will look great on your wall for as long as you want them to!
Until recently, my A5 and A4 prints are printed (in-house) onto recycled paper I have sourced within the UK, but I would prefer a heavier paper stock to ensure my prints are of the right quality. For that reason I have chosen to swap to Daler Rowney Cartridge paper, which is about 220gsm (not too heavy for my printer) and has a great texture and weight. Daler Rowney have recently received FSC certification and so I am assured that even my smaller prints are still ‘green’!